Frequently Asked Questions

Who is this for?

For the client who requires absolute discretion and seamless execution. The one managing everything from international schedules to nuanced personal dynamics. When there is too much at stake for missteps, too much visibility to ask openly, and no time to handle the demands behind the scenes, we are your quiet constant.

From coordinating with your legal counsel to working with stylists, pilots, security teams, and more, we speak the language, anticipate the needs, and manage every detail with precision. No task is too complex or too personal. We work without bureaucracy, without delay, and without disruption, ensuring your world runs effortlessly.

What do you actually handle?

Good question because this isn’t typical assistance. Our clients bring us the issues they can’t delegate to anyone else, often the things keeping them up at night: personal, operational, or reputational problems that demand total discretion, fast resolution, and high-level trust.

Let me show you what that actually looks like in practice:

Crisis & Conflict Resolution Example: A client’s adult child is involved in a private dispute that risks hitting the media. We coordinate behind the scenes with legal and PR teams, remove digital traces, handle internal communications, and quietly defuse the situation, all without headlines or disruption.

Private Personal Assistance Example: A client has last-minute changes to their international travel, needs a trusted aide on the ground in Dubai within 24 hours, and has several sensitive items requiring secure handover. We deploy, adapt, and handle all logistics directly, no briefings, no waiting.

Lifestyle Oversight Example: A client has a private wellness retreat coming up. We coordinate the entire schedule from nutrition and trainers to aesthetic styling and spa prep across multiple cities and service providers, tailored to their exact preferences. We’ve also curated high-profile events where everything from menus to guest flow was managed with invisible excellence.

Asset & Property Liaison Example: A client’s second home is being renovated overseas. We liaise with local contractors, oversee staff transitions, and ensure security protocols are upheld, all while coordinating secure delivery of high-value art and vehicles across borders.

Operational Representation Example: A client couldn’t attend an intimate investor dinner in Paris. We attended as their proxy, briefed, polished, and discreet, ensuring their presence was still felt without being physically there. We have also sat in on sensitive internal meetings to maintain presence while a principal handled private health matters.

Company Continuity & Delegation Example: A founder taking a 3-week digital detox didn’t want their boutique brand to lose momentum. We managed internal comms, handled client-facing updates, and made sure their personal brand stayed intact. We’ve also stepped in when a public figure was dealing with grief, ensuring all outward-facing responsibilities were quietly covered without needing to explain their absence.

No matter the complexity or delicacy, we act quickly, solve silently, and leave no footprint. With us, there are no call centers, no delays, no scripts. Only loyalty, trust, and complete confidentiality.

Why is this different from hiring a traditional Executive Assistant?

An executive assistant works within the limits of a job description. We work without them.

An EA typically works fixed hours, handles set tasks, and requires management. They are an employee, part of the machine. That works for some people, but not for our clients, who have more at stake: privacy, assets, reputation, and family.

What we offer is a different level of service entirely. We don’t just manage calendars or book flights. We provide hands-on, high-trust support that spans both personal and professional spheres. We are not limited by office hours, time zones, or holidays. Our assistants are ready to step in immediately, without the delays of onboarding or long lead times. There are no contracts or long-term obligations. You choose the level of support you need, for as long as you need it.

We arrive experienced, discreet, and ready to handle what others can’t. We anticipate problems before they happen, solve them quietly, and keep everything moving behind the scenes so you can stay focused on what matters most.

With our Private Membership, a trusted assistant is retained for a minimum of one year, with support continuing for as long as required. The service is refined, responsive, and built entirely around your life.

Unlike others, we don’t shut down at five o’clock or close for holidays. If you’re moving, so are we.

How do I become a client?

Through referral only. Executive-Assistant is an invitation-only service. Membership is limited to ten private clients at any given time to ensure continuity, discretion, and immediate access.

Where do you operate?

Wherever required. UK-based, globally mobile by ground, air, or sea. Immediate deployment is available under Full Private Membership.